Children’s business box
Develop an online platform where young teens can start their own business to make some extra pocket money.
When kids open an ING Jongerenrekening they receive a Bizznizz-case with advertising materials for their business. The interactive website presents tips en news, members can seek contact with other young entrepreneurs and with a special online tool it’s possible to keep track of income and expenses.
Results: More than 6000 kids have started their own Bizznizz.